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devit45648
Apr 12, 2022
In Fashion Forum
they formulated a method. Brand new evaluation system: In addition to traditional financial indicators , it also includes customer service indicators (mainly related to delivery time, timely delivery), internal production processes (yield, quality and cost) and new product development (innovation), which can be said It was the predecessor of the Balanced Scorecard. Since then, after special research and collation by Harvard professor Robert S. Kaplan and consultant David P. Norton, in 1992, Kaplan and Norton published the research results of the Balanced Scorecard sms marketing service in the Harvard Business Review, establishing a balanced scorecard. The core of the scorecard theory is the four assessment dimensions of the balanced scorecard: finance, customers, internal operations and learning and development. These four dimensions are not only tools for performance communication and performance management, but also the decomposition, transmission and development of company strategies. management tools. inquiry! How to refine the internal strength of licensed consumer gold and break through against the trend Balanced Scorecard_BSC Consumer finance companies use the Balanced Scorecard as a strategic tool, based on the current status quo, and integrate business strategies and planning in four dimensions:
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